The C.A.R.E. Engine
Generate a complete psychological and strategic profile: Absolute Logic, Relative Advantage, and Emotional Resonance.
Analyzing Market Data...
Absolute Value
Key Benefits (What)
Relative Value
Vs. Competition (Why Us)
Emotional Value
Inner Feeling (The Hook)
Value Proposition Locked into Strategy Deck.
Market Position
Winning Zone: High Value / Competitive Price
Disadvantage
Parity
Advantage
Generate propositions to unlock strategic view